If we don’t need it, we don’t put it in. Every ingredient in our products has a function; nothing is used without careful consideration of its efficacy and performance. We do not dye skin care or shower products, for example—we only use colorants in our color cosmetics. We do not use masking fragrances—only natural scents made from essential oils disclosed on ingredient labels. No mysteries—just safer and cleaner ingredients with purpose.
What about those extra ingredient-like fragrances and dyes?
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